Blog

Make a lasting impression with an email signature tool

Image Placeholder

With an email signature tool, you can transform your sign-off into something unique and special. But if you’ve never used email signature creation tools before, you might be unsure of what they are and why they’re useful.

So, here’s an overview of how email signature tools work and how they can take your goodbyes to a new level.

What is an email signature management tool?

Email signature platforms let you design, manage, and update email signatures across your business. They let companies present a consistent brand across business email and turn every email sign-off into a subtle yet powerful marketing channel.

Why use an email signature tool?

There are various reasons why you choose an email signature tool for crafting memorable signatures:

  • Email signature management tools centralize email signatures for your organization, making them easy to manage.

  • You can quickly adapt signature templates to meet your marketing and business goals, such as promoting a new product.

  • With an email signature tool, you can create rules to apply signatures across job roles, departments and locations.

If you want to turn email signatures into an effective point-of-contact for your customers and prospects, you need an email signature management tool.

But why are email signatures themselves so important? Let’s look at the benefits.

Stunning signatures for every occasion

From upselling a new product to advertising your brand, there’s a signature for every occasion. An email signature creation tool lets you quickly craft and distribute the right sign-off, to the right audience, at the right time.

So, whether you’re offering customer support or sending promo codes, an email signature management tool is the foundation upon which you can build a memorable sign-off.

Improve your email marketing performance

87% of B2B marketers use email as a primary means to share content and generate leads. And 76% of marketers believe email signatures make a positive impact on marketing campaigns.

With businesses facing so much competition in an oversaturated media landscape email signature tools can make your messages stand out through an uncontested marketing channel. Here’s how.

More replies

Email signatures are an invitation as much as a sign-off. They offer connections. They leave the door open, inviting readers to take the next step in learning more.

Therefore, a compelling and professional email signature designed with the right tools can generate more replies.

More engagement

Email signature management tools are flexible. Using a drag and drop editor, you can create stunning email signature designs that provide valuable information. And by including links and interactive elements within your template, you open up new ways for your customers and clients to engage with your business.

More clicks

Professional email signatures make your business appear trustworthy and credible. And the more customers trust your brand, the more they’re likely to click through and learn more about you.

In fact, emails with professional signatures boost conversion rates by up to 25%. So, designing branded templates with the right email signature tool makes you stand out.

Use the best email signature management tool

When choosing an email signature management tool for your business, here’s what to consider.

  • Centralization: Your chosen solution should save time and improve brand consistency by centralizing your email signature templates.

  • Information: With the right email signature tool, you can gather meaningful data such as signature usage and engagement details.

  • Imagination: The best email signature management tools come with a library of pre-designed templates, making it simple to create a professional design with your branding. You can then drag and drop signature elements like icons into your design with ease.

Sign off in style with Exclaimer

If you need an email signature tool, look no further than Exclaimer. We’re proud to say we invented email signature management software and we’re still leading the way, over 20 years later. Whether you’re a small business or international organization, we’re here for you.

Make your business more approachable, generate more leads, and increase brand awareness with our email signature management tool.

Try Exclaimer for free today or contact us to learn more.

Related articles

Image Placeholder
Blog

When does personalization become intrusion? The balancing act for marketers

Discover how to achieve the perfect balance between personalization and intrusion in marketing. Engage your audience responsibly with expert insights.

Read more
Illustration of emails being sent
Blog

How to elevate your marketing strategy with business email

Business 1:1 email is more than just a way to communicate, but a dynamic tool that enhances your marketing efforts. Here are nine actionable steps to elevate your marketing strategy with business 1:1 email.

Read more
Image Placeholder
Blog

Rethinking engagement: How digital overload is impacting marketing

Discover how digital overload impacts marketing and learn innovative strategies to boost sustainable engagement in the digital age. Rethink your approach for effective and balanced marketing.

Read more
Image Placeholder
Blog

When does personalization become intrusion? The balancing act for marketers

Discover how to achieve the perfect balance between personalization and intrusion in marketing. Engage your audience responsibly with expert insights.

Read more
Illustration of emails being sent
Blog

How to elevate your marketing strategy with business email

Business 1:1 email is more than just a way to communicate, but a dynamic tool that enhances your marketing efforts. Here are nine actionable steps to elevate your marketing strategy with business 1:1 email.

Read more
Image Placeholder
Blog

Rethinking engagement: How digital overload is impacting marketing

Discover how digital overload impacts marketing and learn innovative strategies to boost sustainable engagement in the digital age. Rethink your approach for effective and balanced marketing.

Read more