Personalization: How to build engagement in an impersonal world

Targeting and personalization have become more challenging as privacy concerns take center stage. And budgets must keep up with ever-growing media spends, meaning doing much more with less.

In this session, Carol Howley, CMO at Exclaimer, and Ailsa Bates, Exclaimer's Director of Content & Brand, explore how marketers need to pivot towards being more authentic and how utilizing every channel you own in a coordinated way can support both demand generation and building long-term relationships.

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Blog

The rise of hyper-personalization in marketing

Discover the future of marketing with hyper-personalization. Learn how AI, analytics, and advanced tech transform marketing strategies into targeted campaigns

Read more
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Guides

From failures to email signature success: Triumph with an email signature platform

Discover how Exclaimer's email signature platform transforms your business emails into brand-building tools. Create professional, consistent email signatures effortlessly and boost your business with every send

Read more
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Blog

Create laser-focused campaigns with our new Campaigns feature

Deliver tailored, time-sensitive banners to your audience with our new Campaigns feature.

Read more
Image Placeholder
Blog

The rise of hyper-personalization in marketing

Discover the future of marketing with hyper-personalization. Learn how AI, analytics, and advanced tech transform marketing strategies into targeted campaigns

Read more
Image Placeholder
Guides

From failures to email signature success: Triumph with an email signature platform

Discover how Exclaimer's email signature platform transforms your business emails into brand-building tools. Create professional, consistent email signatures effortlessly and boost your business with every send

Read more
Image Placeholder
Blog

Create laser-focused campaigns with our new Campaigns feature

Deliver tailored, time-sensitive banners to your audience with our new Campaigns feature.

Read more