The full story 

Headquartered in the United States and the Netherlands, Experlogix make purpose-built digital solutions that make their customers’ sales processes easier. Experlogix offer a range of low-code/no-code configurability to create outstanding digital experiences for buyers, clients, distributors, and dealers. 

A first defense against phishing 

Before Exclaimer, the Experlogix marketing team had trouble maintaining consistent branding over email signatures. At the same time, their IT department needed uniform signatures as a first defense against phishing or spam. 

Yet the sales team found it time-consuming to set up new signatures and deactivate old ones, meaning that most of the time, signatures would have outdated or incorrect details. 

Kayla states, “As a graphic designer, I'm always emailing people to be on brand, and be consistent with our email signatures.  Exclaimer made it very seamless to introduce a variety of options that people can choose from.” 

She continues, “Our sales team really appreciates the [Exclaimer] tool. Previously, we would create an email signature and have them implement it themselves, add the image, add the link to the image, etc. And it was tedious and time consuming. But now, they don't even need to worry about setting it up or deactivating it.”. 

Exclaimer made it easy for the Experlogix marketing team to deliver a choice of smart, branded email signatures to the wider business. Both IT and marketing can now be confident that their signatures are consistent, and their brand is properly presented across all channels. 

A team effort to supercharge the Experlogix brand 

The team at Experlogix chose Exclaimer because they’ve used the platform before and knew that it would meet all their needs. 

Brady says, “I had used it at a previous company, so I was very familiar with Exclaimer and loved the product. 

The Experlogix IT team also chose Exclaimer because of its ability to meet existing and future compliance requirements, being the only signature management solution that’s both ISO and SOC compliant. 

Brady continues, “We have now become a SOC compliant company, and so that does check off one of our compliance requirements.” 

Exclaimer also allows Experlogix to supercharge team collaboration with user access permissions that they can define themselves. This is an added benefit they didn’t think they could achieve before Exclaimer. 

Finally, the marketing team at Experlogix were excited about Exclaimer’s ability to boost their marketing efforts, and streamline their branding efforts, especially when dealing with company mergers. 

Kayla says, “Marketing utilizes Exclaimer for event promotions, as well as some internal communication announcements. An example of one we've used was when we acquired our latest company. We implemented an email signature just for those new employees that were coming over from the former company to announce to their networks about the new branding and merger.”. 

Here at Exclaimer, we’re delighted to have had the opportunity to work with the Experlogix team. We applaud their efforts in streamlining their email signature processes and taking their brand to the next level.