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Santa’s biggest helper: Christmas email signatures

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Christmas is a huge undertaking for Santa. After all, he has approximately two billion children to make presents for and then deliver to in one night. To help him with this moumental task, he has to rely on a huge workshop full of elves, as well as look after nine reindeer. And there’s no doubt that Santa needs extensive admin support to look after his diligent elves, and skilled barn workers to care for the reindeer all year long.

So, how does Santa manage to nail Christmas so seamlessly every year? And how does the magic of email signatures play a part?

Centrally managing the Lapland brand

Lapland isn’t just a place; it’s an important brand that brings the magic of Christmas to billions of children around the world. Therefore, it’s important that the design and messaging used in its email signatures supports this extraordinary reputation.

Santa’s elves are responsible for creating Christmas communications that all use a consistent brand aesthetic, which includes Lapland’s email signature blocks. The branding guidelines for Lapland focus on using:

  • Red and white color tones

  • Festive imagery, such as snowflakes

  • Cursive font types

  • Professional photos of Santa’s top team

These guidelines ensure a unified look and feel across all emails sent from Santa’s headquarters in Lapland.

Using Exclaimer, Santa is able to centrally manage the email signatures of his workshop of elves, the reindeer, and all of his admin staff.

Christmas magic powered by automation

Santa is no stranger to automation and efficiency. With so many children to deliver to on Christmas Eve, he relies on automation to organize his gift deliveries around the world. And it doesn’t stop there.

Even in his email communications, Santa employs the power of automation to craft personalized and heartfelt email signatures, adding an extra touch of magic to every message he sends.

Greetings to match every munchkin

During the holiday season, Santa uses an email signature that automatically generates personalized greetings for each child based on their behavior throughout the year. For those on Santa’s nice list, the signature includes cheerful wishes, spreading the holiday spirit with every impression.

However, for those on the naughty list, their email signature includes a gentle reminder to be good and a link to top tips to help them do better next year. This all ensures that every message Santa sends brings joy and magic to all who receive it

No need to check his list twice

Santa is always looking for ways to make the holiday season even more magical. That's why he now encourages children to submit their requests over email, to make gift planning more efficient.

His email signature includes a link to a secure wishlist platform, making it easy for children to share their desired presents. This not only helps Santa prioritize, but also ensures the children's confidential details are always safeguarded.

As Exclaimer offers the most secure email signature platform around, Santa keeps everything in line with each country's own privacy laws.

Do it yours-elf

Santa's email signature includes a special code or encrypted message that only his trusted team of elves can decipher. This adds a fun element to their communications and helps with the coordination of toy production and gift-wrapping.

Once Santa sets the correct signature for each elf, he opens up certain user details for the elves to edit themselves, like pronouns and working hours. This helps to create a supportive and inclusive working environment.

Rain won’t stop Santa’s sleigh

Since weather conditions can affect Santa's sleigh ride, his email signature includes real-time weather updates or a link to a weather service. This way, he can plan his route more effectively, and ensure a smooth journey around the world.

By doing so, Santa ensures a productive journey regardless of the weather conditions that may arise.

Horray...he’s on the way!

On Christmas Eve, Santa sets his email signature to automatically update to include a QR code and a Google Maps link to his sleigh tracking service. This way, both children and adults can track his sleigh's progress throughout the night.

Since Santa uses email to stay in contact with his elves, they can easily keep a watchful eye on Santa as he makes his journey.

Has Santa been good this year?

After the big day is over, Santa updates his email signatures to include one-click surveys. From the start of January until the following December, Santa spends his time gathering valuable feedback and sentiment from children worldwide.

These insights enable him to continuously improve the service he provides, making sure that the following Christmas is even better than the last one.

Spreading goodwill and joy with email communications

Santa's signature is a reminder that he works tirelessly to ensure every child who believes in him will experience joy on Christmas morning. It’s a symbol of his mission to spread holiday cheer and keep everyone informed of his worldwide journey as he delivers presents.

With Santa’s signature, children everywhere can be sure that they will receive their wishlist items and have an unforgettable Christmas.

To supercharge your Christmas email signatures like Santa, check out our interactive product tour or get yourself an online demo.

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