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How to position & sell Exclaimer: A practical playbook for partners

Webinar: March 31, 2026

Organized by Exclaimer

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Learn how to position and sell Exclaimer with a repeatable sales motion. Discover how MSPs and resellers can identify opportunities, frame value, and close deals.

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Exclaimer is chosen by 75,000 companies worldwide because digital communications governance is no longer optional. And email is the logical place to start.

For partners, this represents a clear opportunity within accounts you already manage. Email is used by every employee. It carries brand, legal compliance, and campaign messaging. Yet in many SMB and mid-market environments, it remains unmanaged. That creates risk. It also creates opportunity.

In this webinar, we’ll show you how to turn Exclaimer into a repeatable sales motion you can use immediately.

By attending, you'll learn how to:

  • Spot high-probability triggers: Recent Microsoft 365 migrations, rebrands, regulated industries, and customers preparing for audits

  • Position around governance and control: Protect brand integrity, standardize disclaimers, and bring visibility to outbound communications

  • Follow a practical four-step motion: Move from trigger to conversation to close with a clear framework

Register now and leave with a framework you can apply in your next sales call.

About our speakers

Paul Cox

Paul Cox

Regional Channel Manager ‑ MEA

Paul has more than eight years of experience helping organizations improve how they manage and use business email. His expertise spans strategic sales, customer success, and product specialization, giving him a practical understanding of how organizations can scale email communication without adding complexity.

Sam Daniel

Sam Daniel

Channel Manager Americas

Sam leads relationships with some of Exclaimer's largest reseller partners across the United States. He brings more than a decade of experience in SaaS sales, partner development, and go-to-market strategy. His experience spans partner acquisition, channel strategy, and enterprise sales, giving him a strong perspective on how technology partnerships drive scalable growth.

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