How Knoworries achieved 25% profit margins and 100% client satisfaction with Exclaimer
13 March 2025
0 min read
Learn how this experienced IT service provider centralized email signature management, improved brand consistency for customers, and streamlined operations with Exclaimer.
| Industry | Size | HQ |
|---|---|---|
| IT Services | 30 employees | Nieuwegein, Netherlands |
About
Knoworries, a seasoned Managed Service Provider (MSP) based in the Netherlands, helps businesses create modern workplaces with Microsoft solutions.
Faced with clients struggling to manage professional email signatures, Knoworries integrated Exclaimer into their service portfolio. This enhanced branding, automated manual processes, and delivered email signature management for businesses of every size.
The challenge
For Knoworries, managing professional email signatures for clients was a challenge. Without a centralized solution, updating email signatures was a labor-intensive process, often requiring many back-and-forth communications with clients for even minor changes.
Smaller clients often underestimated the value of standardized email signatures, dismissing them as an unnecessary cost rather than a strategic investment for branding and communications.
Bram van Heijnsbergen, Inside Sales at Knoworries, explained:
"Many clients believed managing signatures manually in Outlook was enough—until they had to make changes. That’s when they ran into all the challenges that come with doing it manually. It’s just not practical to do this at scale if you want everyone to have the same signature."
How Exclaimer helped
Knoworries has added Exclaimer's email signature management solution to their Modern Workspace package. Along with Microsoft 365, backup solutions, and printing services, this creates a complete IT solution for their clients. They also handle email signature updates and configurations, ensuring everything runs smoothly.
For larger organizations, Exclaimer simplifies managing and automating email signatures, making it an efficient and professional solution for teams that find the process challenging to handle in-house. When businesses switch to Knoworries, the team transitions them to Exclaimer, replacing any existing email signature tools.
Even smaller businesses, though sometimes hesitant at first, quickly recognize the benefits of a professional system that saves time and provides consistent branding on all emails.
Bram highlighted the platform’s impact:
"Exclaimer makes it easy to keep email signatures consistent and professional, helping our clients maintain their branding. It's an effective, easy-to-use tool that delivers measurable value. By simplifying email signature management, we help our clients focus on their core business priorities while giving them a polished and unified brand presence in every interaction."
The results
Exclaimer is now a key part of Knoworries' product portfolio, delivering measurable results for both the MSP and its clients.
100% client satisfaction Over 30 Knoworries clients use Exclaimer for professional email signature management, with all reporting 100% satisfaction.
Consistent recurring revenue: Exclaimer drives consistent recurring revenue for Knoworries, with a 25% profit margin on every sale.
Greater IT efficiency: Larger clients now manage their email signatures effortlessly, significantly reducing the burden on IT teams.
Why Knoworries recommends Exclaimer
Bram highlights the unique value Exclaimer brings to both MSPs and their clients:
"Exclaimer delivers the perfect mix of simplicity and functionality. It's incredibly easy to implement and manage, but its value goes far beyond operational efficiency. It ensures our clients maintain professional, consistent branding while also turning email signatures into a powerful marketing and communication tool. Clients love the results, and so do we. For any MSP working with Microsoft 365, Exclaimer is a must-have solution that enhances both efficiency and client satisfaction."
See how Exclaimer empowers MSPs like Knoworries to deliver real results
Looking to simplify client services and deliver high-value IT solutions? Exclaimer is the trusted partner for MSPs worldwide.
Learn more about partnering with Exclaimer and discover the benefits we can bring to your business.
