Email governance: Closing the gap between policy and practice

Published

Your customers already have email policies. They tell employees to add the legal disclaimer and to check AI-written copy before sending. Proving those policies were applied to every email that left the business, in every region, is harder.

Louise Taylor, VP of Channel, and James Wayne, Senior Product Marketing Manager, build the conversation from that gap. Their argument is that email is the communication of record that auditors and regulators come back to. Bringing legal and compliance into the room makes this a risk decision and puts you in front of the people who hold the budget.

The session opens with James’s definition of email governance and a plain account of where Exclaimer fits in a customer’s technology stack, and where it doesn’t. Louise then covers who to involve, the questions that open the conversation, the accounts to start with, and how to answer the objection that Exclaimer is just an email signature tool.

It’s a partner enablement session of about 23 minutes, so there’s no product demo. You’ll leave with the credentials to point to when a customer asks whether they can trust Exclaimer’s cloud solution: 80,000+ organizations and ISO 27001, ISO 27018, and SOC 2 Type II certifications.

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About our speakers

Louise Taylor

VP of Channel, Exclaimer

Louise works with the partners who bring Exclaimer’s cloud solution to customers. In this session she hosts and covers how to take email governance to a customer: who to involve, which questions open the conversation, which accounts to start with, and how to answer the pushback partners hear most.

James Wayne

Senior Product Marketing Manager, Exclaimer

James works on how Exclaimer’s cloud solution is positioned. In this session he defines email governance, explains where Exclaimer fits in a customer’s technology stack and where it doesn’t, and sets out the risk of leaving the email signature and legal disclaimer to individual employees.