Build vs buy: Email signature management

Every email needs to look professional, meet compliance requirements, and build trust. Signatures play a big role in that. Most IT leaders agree—92% say signature consistency builds trust. But only 1 in 5 use a dedicated solution. The rest rely on homegrown tools or manual fixes that add complexity, create risk, and drain time.

This one-pager helps IT leaders evaluate whether building a custom tool is worth the effort—or whether it’s smarter to buy a solution purpose-built for security, scale, and simplicity.

What you'll get

• A side-by-side comparison of building in-house vs. buying Exclaimer across security, cost, speed, and scale.

• Hard truths about the time, effort, and risk involved in DIY setups.

• A clear verdict on the benefits of email signature management from Exclaimer