Customer story

How CIS Security influenced £6.1 million in revenue with Exclaimer

Centralizing email signature management to enhance branding, security, and marketing impact.

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About


Industry: Security & Investigations


Size: 2,900 employees


HQ: London,
United Kingdom

security personnel from cis security

Background

CIS Security is a leading UK security solutions provider, ranked among the top 10 in the region.

They offer expert advice on security practices, loss prevention, and investigative services, with a diverse team spread across three service divisions.   

CIS Security's challenge

CIS Security struggled with maintaining email branding consistency across their extensive workforce. Employees sent approximately 14,500 emails daily, but inconsistent email signatures posed both a security risk and a missed marketing opportunity.

The manual process of managing signatures for 2,900 employees across various devices was inefficient, vulnerable, and time-consuming.


How Exclaimer helped

CIS Security chose Exclaimer's email signature management solution for its simplicity, strong security, and seamless Azure integration. With Exclaimer, they achieved:

  • Centrally managed, consistently branded email signatures across the workforce.

  • Streamlined signature management that saved IT time and eliminated the need for biannual, labor-intensive updates.

  • Integrated promotional messaging in emails, enabling effective marketing campaigns directly through the signature.

The results

Thanks to Exclaimer’s automated process, CIS Security not only streamlined their email signature management but also saw measurable results in marketing engagement and IT productivity.


£6.1 million
in influenced annual revenue


530,000
annual clickthroughs


14,340
IT hours saved across the team

Before & after

  • Before: Email signature marketing lacked measurable impact, and IT teams spent excessive time manually managing signatures, opening the door to security risks.

  • After: Centrally branded email signatures generated 13 million impressions and 530,000 clickthroughs annually, resulting in a 4% clickthrough rate (CTR). They also influenced £6.1 million in revenue and saved 14,340 IT hours through automated updates.

Erasmus Ndume

"Exclaimer was easy to implement and instantly brought consistency to our emails. We quickly updated signatures to share promotions, connecting with audiences through every email. This led to a huge boost in brand visibility, engagement, and security. Exclaimer turned email communication into a powerful channel for business growth."

Erasmus Ndume
Senior Technical Manager at CIS Security

Ready to see the same results?

Transform your email communication like CIS Security.

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