Top 5 virtual background mistakes (and how to avoid them)The most common virtual background mistakes on Zoom, Teams, and Google Meet, and practical fixes to keep every video call clear, credible, and on-brand.
IT owns the pipes. HR decides what flows through themEmail signature data breaks when IT and HR don't agree on who owns what. Here's the ownership model that actually holds up, from onboarding to M&A.
Millennials lead B2B buying now, and they hold email to the highest standardMillennials and Gen Z now dominate B2B buying, and few generations scrutinize email as closely as Millennials. Here's why that has real commercial consequences.
In two years, Gen Z went from AI's biggest skeptics to its heaviest users In 2024, Gen Z was the most wary of AI in email. By 2026, they're the least likely to avoid it. New Exclaimer research on how fast communication norms shift.
How different generations use email at workBaby Boomers keep emails. Gen Z lose them. Millennials email for job applications more than anyone else. Here's what the data says about how each generation actually uses email.
People judge your emails in seconds, before they've read a wordPeople judge a business email in seconds, on signals you control. New research on 2,000 adults reveals what makes yours trusted, and how to get it right.
AI made everyone sound professional. Here's what still proves you're real. More than half of us now use AI to write, just as 41% of people question whether a message is genuine. Here's why the signals of a real sender matter more.
We're losing the messages that matter mostNearly one in five people have lost a message that mattered to them. New research on 2,000 adults explores what we save, what vanishes, and why email endures.
